Logo Design
This logo isn't your run-of-the-mill sports icon. It's forged in steel, soaked with sweat, mud, and distortion. A battle-worn emblem that looks like it's survived 30 years of mosh pits.
As a metalhead, the logo had to be raw , unpolished , and brutal . No clean lines, just weathered. That feeling after a brutal workout: wrung out, smudged, but powered up —like you've entered the gates of hell for your workout, but come out a berserker.
The skull? Hell yeah. A true symbol of the underground . Think Venom, Death, Motörhead, Mayhem, etc. — the skull is cult . He says: " This is where every mainstream sports brand ends. This is where the sports brand for metalheads begins! "
The vibe? Post-apocalyptic chaos . The Punisher meets Meshuggah , Terminator meets Behemoth .
A logo that looks like it came from a cult film — or some obscure metal vinyl.
I pitched my idea to a Scottish designer. Not a glossy marketer, but a long-haired creative with a flair for riffs, grind, and steel. This logo captures what metal and sports are supposed to be. That good feeling after an activity or a more intense workout. Raise your horns, because you've conquered yourself again.